Picture Your Way To Success
I'm going to open up this blog with a couple of quotes we've shared with many we've represented talent wise...
"A strong, positive self-image is the best possible preparation for success." - Joyce Brothers
"Success is no accident. It is hard work, perseverance, learning, studying, sacrifice and most of all, love of what you are doing or learning to do." - Pele
It all starts with recognizing your own talents! Once you define yourself and begin to showcase your talents, those around you will begin take recognition. When you're able to picture your way to success within your talents, others will too.
5 Steps to Getting Talents Discovered
Once you develop a plan of action and overall direction, we highly recommend following these 5 steps to succeed within your talents...
1. Network, Network, Network! We cannot express this enough. Making what you do a priority, requires communicating with like-minded people through social media marketing and in person meetings.
2. Find representation! This is something we are strong advocates in, as Todd Matherne Photography & Promotions continues to provide this service to a wide variety of local talent.
3. A must have is what we like to call..."Tools of the Trade!" For example, if you're an Actress, you'll need Headshots, Talent Resume, Website, Agent and Acting Classes just to name a few. Musicians will need Demo CD's, Music Equipment, Band Members, and so on. Own your craft, study, and stay fresh. No matter what your talent, all require some form of Representation!
4. Brand yourself, your name, and your talent! Become a household name! One way to do that, is to have the same representation of yourself across every social media outlet and within everyone you know.
5. Stay professional at all cost. Always present your talents as exactly what they are and nothing less. When you do, you'll gain an abundance of recognition.
What's Your Talent? What Steps Do You Take To Get Recognition?
This is our favorite part of the blog. Where we get to hear from you! Thank you for taking time to read. We hope you gained a wealth of knowledge invaluable today. Respond below with your talents and steps to recognition! 👍🏻💯😃
Editorial & Marketing Assistant of TMPP
Historic Photographer & Photojournalist
Value of Preservation
Have you heard the old saying, "What's here today may be gone tomorrow?" As Photographer's, we know that concept all too well. In fact, that's part of the reason we do what we do! Rather it's a building or person, once those original features are gone, they can never be replaced; only imitated. Do you have a favorite place from childhood that once stood or still stands today? Such as, the above picture of Burger Delight in Gonzales. Todd was able to capture this great shot prior to it's demolish. This particular location was prominent spot for locals, which offered years of unmatchable service. It has now relocated to a new location. However, there's nothing like the original. Shown within our blog is a photo from Historic Photography by Star Roberts. It shows an inside view into an Historic Caboose located in McComb, MS; home of the McComb City Railroad Depot Museum. Unfortunately, it was recently vandalized and is currently being restored.
So, Who's Up For A Challenge?
Speaking of preserved photos, we want to see yours in comments below. It doesn't have to be professional. Just places you may have captured along the way; from childhood spots frequently visited, a building of interest, or even your grandparents home from long ago. Feel free to share the history behind your photos, too. Thank you for taking time to read our blog! We're looking forward to seeing your responses.
Thank you for taking a moment to read and respond!
Editorial & Marketing Assistant of #TMPP
The Start of Many Travels
Do you enjoy traveling to remote places around the world and within your local region? Do you find yourself wondering...who once resided there and what were these building structures that still stand strong today?
Being a Historic Photographer and Photojournalist, this has always been a passion for me. I find myself deeply fascinated by anything and everything antique. From the architectural dwellings, city culture to communicating with the community...every location brings with it a wealth of experiences and meaning. While I've always been a writer and captured many photos along our travel's, my fiancé taught me proper camera and lighting techniques within the last couple of years, in which continues to define my craft and artistic eye. It became the building blocks that helped shape my passion and visions for historic preservation. There's also nothing more rewarding than the rehabilitation of historic buildings. This greatly enables economic revitalization! One undeniable thing I've taken notice to, "it's the people and their stories that define the heart of each city we visit."
Donaldsonville: A City of Growth & Preservation
We then returned to Donaldsonville several months back. After capturing several snapshots and documenting that day, I decided to share on Facebook. At the time, it was simply to share our travels with others. The next day, Donaldsonville Development District shared my pictures on their Facebook page. Soon after, a conversation with Lee Melancon; Director of Community & Economic Development led me to attend a Business Luncheon and Trolley Tour. In attendance was the Mayor; Leroy J. Sullivan, Lee Melancon, area business owners, and committee/council officials. Followed by, a presentation of preservation and growth plans within Donaldsonville.
Those plans are now being implemented through the development of a new community park and a continued rise in economic development. This is the place where businesses thrive, arts/entertainment are brought to the forefront, where these historic buildings are vibrantly restored and utilized to their fullest capacity. The city of Donaldsonville is on the map as one of the top places to visit, work and live!
We Want To Hear From You
What does historic preservation and city growth mean to you? How can Historic Photography by Star Roberts benefit you or your business? Thank you for taking time to read and respond! We wish you the very best on your travels. We'll be capturing and sharing many historic towns and cities along the way; emphasizing Donaldsonville. Stay tuned!
I know you've often asked yourself this same question. To give you a birds eye view, I decided to research the statistics on a few talent endeavors. Rather you are looking for a full time career in talent or just a part time endeavor in your passions, this article is sure to provide you an in-depth insight into how much your talents are worth. After reading the following statistics, I want to hear your thoughts and ideas on your income based talents. Sound good?
The top 10 percent of workers in terms of annual income made more than $65,510 year and the bottom 10 percent earned less than $17,450. This means 80 percent of all photographers had incomes between $20,270 and $65,510 a year, so a typical photographer could expect annual earnings within that range.
Entry level education: High school diploma or equivalent
Median pay (hourly): 13.7 USD (2012)
Projected 10-year growth: 4% (2012)
Guitarists earn salaries averaging slightly under $70,000 annually. Salary and Qualifications. Top guitarists such as Jon Bon Jovi, Eric Clapton and Bo Diddley earn millions of dollars per year. But the average salary for a guitarist was $67,000 as of 2013, according to the jobsite Indeed.
What is the average salary of an actor? The lowest-paid 10 percent made $8.79 hourly, and the highest-paid 10 percent earned over $90 hourly. Most worked in the motion picture and video industries to make a mean hourly $43.33. However, independent actors made the highest average pay at $45.39 per hour.
Many opera musicians are paid per performance or service, the range being $400 – $1,000 per performance. At the top opera company in America, the Metropolitan Opera, the singers are paid, on average, $200,000 per year.Sep 29, 2014
For a rough estimate, the weekly salary is $1500 for an ensemble member or minor character. For an extremely well-known actor in a lead role, the weekly salary can be as much as $40,000. This sort of sum, however, is very rare. Many leading actors with little fame are paid between $5,000 and $10,000/week.
Now that you've obtained further knowledge on how much your talents are worth, it's easier to see how with the right opportunities, time invested and financial insight...can help grow your talents all around!
I'm looking forward to reading your comments below.
Todd Matherne Photography & Promotions is please to announce this year's annual Biloxi trip on Oct. 29th. Here's just a few images from last year's journey including images from Mobile, Al.
Recently I polled the following question to local photographers, "If you could write a 90 day start up plan for an aspiring model, what would you include within your plan? The responses were overwhelming. I've categorized everyone's opinion into these following steps:
Give them the chip, not the whole bag!
DeeDee Thompson writes...
Remember, modeling is an art!
Begin with a "Mood" board. One can be easily created and shared via sites such as Pinterest. Outline the theme and color selection with the creative team (Photog, MU&H, Wardrobe, Etc). So many don't realize that the color scheme of the session makes a difference.
Meet with each key player (in person, Phone, E-Mail, Etc) at least twice. Once to discuss the concept and to finalize and verify the session. Nothing is worst than to plan on a Green & Red color palette and the model arrives with Blue & Yellow. That will cost you "Time and Money". Have at least 3-4 location options. The team will need to know if they can carry out their duties on location (Lights, Power, Changing Rooms, Etc).
Lastly, remember that if this is your session, you are responsible for the execution. You must have a trusted team by your side. No team, no problem but you must ask for assistance from someone who understands your needs and desires.
Proceed with caution!
Invest in yourself!
Jon B Barry says "be prepared to spend $30k"
So in summary here's my take on it. Being prepared is always key. There's nothing more enjoyable than working with an aspiring model that's on time, prepped and an agile within posing. It's important for the photographer to offer direction and the model, suggestions.
Upon completion of your photo session, network your images as if you were applying for a job. Think of that select image (up to 3 max) as your resume. I've had more success with one picture published at key times. (Check previous blog post on best times to post on Facebook).
Finally, take caution and always research the respected photographer. Ask questions and request for references from other models. This will ensure you are working with a professional regardless of the compensation. And as mentioned, have fun!
A word from the author: The information contained within this blog is expressed written consent from each respected photographer. These are their personal opinions based on experience and professionalism within their respected field of expertise. Todd Matherne Photography & Promotions neither denies or affirms the content within this blog post.
The eyes have it! In this week's blog post, I'm going to cover another one of my pet peeves...catchlight.
So, what exactly is catchlight? A “catchlight" is simply the highlight of a light source reflected off the surface of the eye. This highlight adds depth and dimension to the eye, and gives the eyes life in a portrait or snapshot.
In this short blog post, I'll share light sources that easily produce catchlight including:
featured photo Cathy Imson's Images
Catchlight has existed long before any of our DLSR cameras or cameras for that matter. See the portrait painters of that time, knew where to place that little white reflection of light above the iris. While many argue the placement between either 11:00 to 1:00 o'clock or 10:00 - 2:00 o'clock, this I know ; Without some degree of catchlight, your model or client will appear like the walking dead. Not the most flattering when trying to have your images stand out, right?
So, what do I do with my hands? You are the model and this is your first photo shoot. You arrive early, makeup on point and having your best hair day. You greet the photographer and begin posing for a few test shots. Now, chemistry is building and the photographer is asking you to make slight adjustments with your eyes, smile and body language. You start to notice that you feel a little awkward, as your hands seem to just dangle. "Does the positioning of my hands affect the picture?", You ask yourself, "After all, the photographer will tell me what to do, right?" Very possible if the photographer knows the rules, yet what if this is his or her first shoot? Perhaps it's best everyone has a basic understanding of posing. Let's start...
There are over thirty five different rules for creating a great pose from the eyes to the feet, where to crop and so on. In this blog post, I'm going to cover one of my greatest pet peeves; the hands. Have you ever seen an image of a beautiful model, yet she looked a little masculine? Or just the opposite, a very muscular man though something didn't seem quite right? As simple as tilting the head and hands may make all the difference.
OK, great! So again, where do I place or how do I place my hands? A general rule to start with, is to always keep your hands on different plains. In the image to the left the model has one side placed on her thigh and the other open hand at the base of her hair. Each hand is illustrating her "feminine" side. Which lead's us to our next topic. Feminine or masculine?
The Feminine Hand Rule.
Of all the rules, the hand rules for me is where the art in my personal images begins. It then is followed by the eyes. In the image to the right, each hand is on different plains as discussed. Secondly, the open side of the right hand is placed to the camera along with pinky side of her left hand. This creates a very natural looking feminine look. If the thumb shows, the thumb would then be curved.
When photographing female models, unless you are demonstrating power (fitness, karate, holding tools, etc.)...generally, you'll keep the front and sides of the hands to the camera rather than the back. Hence, feminine. Do you see now where the hands create a softness to the image?
The Masculine Hand Rule.
Since I became educated in hand placement, I also became very conscious of my own hand positions. When being photographed or even a selfie, I make best effort to display the backside of my hand. This gives a male model a more masculine look, as generally that's what you are shooting for. Depending on the message you wish to send, the sides of a male hand will follow the same rules as a female. For me and I'll leave this here, I prefer the backside or knuckle side when taking pictures unless I'm holding an object, eye glasses or etc...
and just a slight tilt of the head...
How valuable is your time?
You've heard the ole saying, "time is money?"
In this week's blog post, we are going to focus on effective time management. I mean let's face it, every time you turn around another social media channel is being created. When is enough; enough? Text message, voice messages, Facebook, Snapchat, Instagram & Twitter. What ever happen to just having a website & email address?
How does one keep up? How do you manage all of these channels effectively? Let's face it, you have a life too, right? Do you feel your anxiety starting to build? That's where this week's story begins. How to utilize technology to make better use of your time.
Arrange, organize & prioritize!
It wasn't long after I came into the auto sales industry, I learned my first sales word, a "lead". In today's world, over 90% of car buyers shop online. They browse popular websites, they enter their information (inquiry) and submit. As a professional salesman, my position is to then determine which are qualified to buy or a qualified lead. In a days time I effectively manage over 100 leads because they are all arranged, organized and prioritized.
OK, so I'll leave the car sales for my day job.
Let's begin, you wake up on a Saturday morning, you have Facebook messages, text messages you notice your inbox is full. How do you prioritize who you respond to first? How do you keep up?
As mentioned, the first step is to arrange your contacts "leads". I mean, the majority of these messages are people wanting to hire you, right? If not, we'll cover that later down the road. How to prospect! OK, so here are a few suggestions. I recommend searching for task management apps or utilizing your existing calendar program, such as Google ICal, Outlook or the likes. There's plenty task management tools out there.
In it's most simplest form, your smart phone probably has this capability such as daily reminders, calendar and contacts. I take it a little further. I used a CRM (Customer Relationship Management) application called Insightly. I'm currently using the free version which allows up to 3 users, 2000 records and 200mb of storage. Even with weekly activity I'm a ways from a paid subscription; though missing out on email campaign capabilities. Choose what's best for you.
So, great! You've now learned how to arranged this wealth of information coming at you. It's time to organize. This leads us to the most effective time management tool there is. Now last yet not least, you need to arrange time to manage this. This is what I call administration day, as many of you reading this have seen on Facebook. Primarily this day is Monday's for me.
I created a generic agenda and chose Monday. The first day of the week. See, given I'm involved in entertainment, I'm generally very busy towards the weekend. Mondays for me is my most productive day of the week. Great, what about my day? Maybe for you a Saturday works better or even a Wednesday, regardless of which day it is, the process will be the same. Alright Todd, great so what do I do next?
So, in my day planner under notes, I've created an agenda that I follow every week. Here's a sample of how yours may look.
Of course you would create an agenda that is tailored to you. You may be more active in other social channels. This is a generic template that I use. Notice that finances is part of this? This may look similar to a content calendar though for me it's more of an agenda. I generally start out by opening multiple tabs from a desktop computer. Given I'm also involved with booking management, this is a guideline to keep on track with my goals. An uninterrupted morning is typically 2-3 hours.
So, you've now received leads through out the week. You've learned how to organize them and even established a specific time weekly to focus. Now it's time to prioritize. For this, I'll let you decide which is priority to you as you may have offers that either include income or opportunities for exposure. Both have significant value! Remember, Time is Money! Stay tuned for more blog post each week, as I dive deeper into using Social Media more effective to network, prospect and get hired.
Models featured: Faith Webster, Ashley Bush. Photography by Brian Wright Photography.
"I want to be a model!".
Often I receive inquiries that goes something like this "... all my friends tell me I should try modeling, so I thought I would give it a shot". No doubt it's a great ambition to always want to expand your talents though, how does one get started? In my humbled opinion, before you even step in front of a camera perhaps ask yourself, "What am I honestly trying to achieve?" Are you looking to be America's next top model or are you seeking local compensated opportunities including promotional modeling, local department stores or modeling for a credited photographer?
So, rather than just continue to ramble my thoughts, I've polled this exact question on Facebook and received a wealth of information. So here's what a few members of several popular groups had to say...
From a photographer's eye...
"A recent credited photographer Andrew Askew wrote, Great topic (working on a similar Blog topic), anyway, here are some areas of concern.
So, are you ready to be a model? I hope you enjoyed everyone's input and this short blog post on things to consider to be the next top model. In closing, here's a little snippet of input. You are the product, so sell yourself first! ~Todd Matherne Photography & Promotions